Beatrice Fiumi is a Freelance Creative & Art Director based in Barcelona. Throughout her professional career, she has developed a multidisciplinary profile that branches out from art direction to brand identity, content creation, copywriting, and conceptualization of advertising campaigns. Given her background as a teacher of conceptualization in two master's programs, her work is inspired by the ongoing analysis and research of current and past trends in these dynamic fields. She currently teaches in two master's programs at Elisava Barcelona School of Design and Engineering and SHIFTA, as well as Elisava’s Summer School.
Art Direction and Audiovisual Creativity
Art Direction in Digital Media
Art Direction and New Narratives



hello@beatricefiumi.com
Linkedin

(Also) Random creative/graphic/illustrated stuff HERE



Experience


Lecturing & Teaching

{2022 - Present}
• Master in Art Direction and Audiovisual Creativity, SHIFTA by ELISAVA Barcelona
• Master in Art Direction and New Narratives, ELISAVA, Barcelona
• Art Direction in Digital Media, ELISAVA Summer School, Barcelona 
• Guest Lecturer at SHIFTA’s webinar: Art direction, synthesis and creative transmutation  


Freelance Creative & Art Director
{2022 - Present}
• Breakers Management, Barcelona Spain
• Summa Branding, Barcelona, Spain
This is Odd, Barcelona, Barcelona
Aranda Agency, Barcelona, Spain
• Dragons, Barcelona, Spain


Creative & Art Director
{2022}
Kiwi Bravo, Barcelona, Spain


Creative & Art Director
{2019 - 2021}
Codea Studio, Barcelona, Spain


Art Director
{2019 - 2020}
Fantastic Mr Nilsson / Mafer Navas Barcelona, Spain


Junior Graphic & Editorial Designer
{2019}
Mostaza Comunicación, Barcelona, Spain



Junior Motion and Graphic Designer
{2018}
Universidad Pompeu Fabra, Barcelona, Spain



Internship Video editor & Graphic Designer
{2017}
Civic City, Geneva, Suisse

Education


Master in Art Direction and Communication Strategies
ELISAVA, Barcelona, Spain
{2017-2018}

Cinema - Exchange Program
Universidade Católica Portuguesa, Oporto, Portugal
{2015-2016}

Product Design and Communication Degree
ISIA Faenza Design, Faenza, Italy
{2012-2016}



Alter
  • Branding
  • Creative concept / Graphic Design / Art Direction


Alter Studio is an architecture studio founded by Elena Campos and Clara Aguilar. 
The identity is built around the concept of shaping the raw, where rawness and materiality are shaped to give life to new harmonious forms that resonate with space—forms created through a process of alteration. This is where the name Alter comes from.
The logo uses the Topoline typeface, which has been subtly modified in the spacing of the “T” to highlight the alteration of weight between letters. The overall art direction maintains a constant contrast through the use of black, white, and negative space.